Doing the numbers Charles Dickens certainly understood the principles of business. In David Copperfield he wrote Mr Micawber as saying, "Annual income twenty pounds, annual expenditure nineteen [pounds] nineteen [shillings] and six [pence], result happiness. Annual income twenty pounds, ... Read More about Doing the numbers
Stop Saying Yes To Everyone
The Time Vampires You will meet some of these. It's a given. The longer you are in business and the more time you spend online and face to face networking the more doors you open to people who waste your time, energy and resources. They seem to permanently want help from you to do simple, everyday ... Read More about Stop Saying Yes To Everyone
Programmatic Marketing
Why you Need to Understand Programmatic Marketing "Everyone seems to be talking about programmatic advertising, but there's so much hype and stuff that looks like flim-flam that, after reading what marketing firms put out on their websites, I'm more confused than ever about what it is." Fair ... Read More about Programmatic Marketing
Micro Marketing Budgets
Micro Marketing Budgets Marketing Methods and Budgets Would you be surprised to hear that DFS (the furniture retailer) is one of the UK's highest spenders on TV advertising? It's difficult to find a commercial break on any channel that doesn't feature the latest ad from the 'always running a ... Read More about Micro Marketing Budgets
That Horrible Cash Gap in Business
It's a Stomach Churner - Lack of Cash Hurts What do you have in place for ensuring clients all year around with predictable numbers of clients arriving each month in your business? Let us show you some of the winning systems we have used in our businesses to bring in work, of the right type and with ... Read More about That Horrible Cash Gap in Business
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